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MEET DONNALEE ANDREWS

Real life. Real business.
Real resilience.

A Straight-Talking Story of Real Life, Real Business & Real Resilience.

Donnalee Andrews, founder of The Business Attaché

BEFORE THE BUSINESS ATTACHÉ

The story behind
the support.

Before I became The Business Attaché, I spent years behind corporate desks; Financial Services, Telecoms, HR, Training, climbing a ladder that felt more like a greasy pole than a pathway to purpose.

I was good at what I did... But every day, I felt like I was building someone else’s dream, not my own.

Then my daughter was born in 2000, and everything shifted. That tiny human made me realise exactly what mattered... and what didn’t. I didn’t want to keep trading my time to make someone else wealthy. I wanted something of my own.

BUILDING SOMETHING OF MY OWN

The lessons that
shaped my approach.

In 2003, I stepped out on my own and never looked back. Since then, I’ve:

  • Built and grown two successful retail chains
  • Helped create and run my ex-husband’s cleaning business
  • Hit walls, rebuilt, hit more walls, and kept going anyway
  • Learned resilience the real way - through challenge
  • Built businesses with my bare hands and big vision

There were moments when budgets didn’t stretch, plans fell apart, and I questioned everything. But every setback became a stepping stone - teaching me resourcefulness, courage, and the absolute necessity of honest reflection.

In 2019, that commitment was recognised with awards including:

  • Businesswoman of the Year
  • Small to Medium Enterprise of the Year

STRONG ROOTS. STEADY GROWTH.

Built on the
same foundations.

Today, I own and run multiple ventures:

  • Score Valley and all its facets
  • Fresh
  • The Exodus Club

Every one of them built on the same foundations:

  • Strong roots
  • Steady growth
  • Resilient mindset
  • Aligned values.

And that’s exactly why I created The Business Attaché.

WHY I DO THIS

A mission with
people at its heart.

"My mission is to support aspiring and early-stage business owners; people who are stepping into self-employment and want clear structure, grounded strategy, and someone who genuinely has their back."

I help you turn ideas into action, shape your services into a business, and build something that works - in the real world, not just on paper.

THE VALUES BEHIND THE WORK

Determination.
Honesty. Resilience.

My values guide everything I do:

  • Determination
  • Honesty
  • Resilience

And I live by this belief: “A bend in the road is not the end of the road… unless you take your hands off the steering wheel.”

I’m here to help you take hold of that wheel and keep going.

YOUR NEXT CHAPTER

Let’s build a business
that feels like you.

Tell us what you’re working towards and where you’d welcome support.

Send an email